Want to boost your publication's credibility, earn advertiser trust, and unlock the full value of your MFCP membership?
Join us for a 3-part webinar series focused on demystifying the CVC audit process — and turning your audit into a powerful sales tool.
Training Schedule:
Thursdays at 10 AM CT
Begins August 14
Session 1 – August 14
Understanding the CVC Audit — Why It Matters
What is the audit, what does it include, and how can it elevate your sales game? Hear directly from Tim Bingaman and the CVC team as they walk you through the purpose and power of a verified audit — and how advertisers rely on it when making buying decisions.
Session 2 – August 21
How to Get Your Audit Done — Step-by-Step Guidance
Behind on your audit? You're not alone. This session is designed for publishers who need a clear, practical roadmap for getting caught up.
Learn:
Session 3 – August 28
How to Use Your Audit to Sell More Advertising
Publishers who use their audit every day in sales know its power — and they're ready to share how they make this valuable member benefit work for them.
Led by Jolene Goodman and the Big Green Umbrella team (with special guests), this session is packed with practical ideas and winning strategies.
We'll cover:
This session is your playbook for turning verified data into stronger sales and increased revenue.
Remember: Every MFCP member publication is eligible to receive a complimentary CVC audit — a true member benefit designed to support your success. Make sure you're getting every ounce of value from your membership.
Register here and we'll see you there!
Join us for a 3-part webinar series focused on demystifying the CVC audit process — and turning your audit into a powerful sales tool.
Training Schedule:
Thursdays at 10 AM CT
Begins August 14
Session 1 – August 14
Understanding the CVC Audit — Why It Matters
What is the audit, what does it include, and how can it elevate your sales game? Hear directly from Tim Bingaman and the CVC team as they walk you through the purpose and power of a verified audit — and how advertisers rely on it when making buying decisions.
Session 2 – August 21
How to Get Your Audit Done — Step-by-Step Guidance
Behind on your audit? You're not alone. This session is designed for publishers who need a clear, practical roadmap for getting caught up.
Learn:
- How much time it really takes to gather the data
- Who on your team should be involved
- Tools and tips to stay organized
- How other publishers overcame delays and got it done
Session 3 – August 28
How to Use Your Audit to Sell More Advertising
Publishers who use their audit every day in sales know its power — and they're ready to share how they make this valuable member benefit work for them.
Led by Jolene Goodman and the Big Green Umbrella team (with special guests), this session is packed with practical ideas and winning strategies.
We'll cover:
- How to weave audit stats into every sales pitch
- What data points advertisers care about
- Real proposals that close deals
- Confidence-building tools for your sales team
This session is your playbook for turning verified data into stronger sales and increased revenue.
Remember: Every MFCP member publication is eligible to receive a complimentary CVC audit — a true member benefit designed to support your success. Make sure you're getting every ounce of value from your membership.
Register here and we'll see you there!