
It's not just about having the numbers ..... it's about knowing how to use them.
I’ve had more than a few conversations lately with members who tell me, “Yeah, we did a CVC audit a while ago, but I’m not sure we really use it for anything.” Or, “We should probably get our audit done, but it feels like a lot of work.”
Sound familiar? If so — you’re not alone. And that’s exactly why we’re launching a brand-new, 3-part Zoom training series in partnership with our friends at CVC.
We’re calling it “Master Your Circulation Audit and Sell Smarter.” This isn’t just a refresher course. It’s a practical, no-nonsense guide to making the most of one of your most valuable (and free!) MFCP member benefits.
Mark your calendars:
Session 1: Why Your Audit Matters — August 14 at 10:00 AM (CT)
Session 2: How to Get It Done — August 21 at 10:00 AM (CT)
Session 3: Turn Your Audit Into a Sales Tool — August 28 at 10:00 AM (CT)
In these sessions, you’ll learn:
All sessions are free for MFCP members — and they’re quick, practical, and designed for busy people like you.
Watch your inbox for registration links, and I hope you’ll plan to join us. Even if you’ve been through the audit process before, I guarantee you’ll pick up new ideas to help you sell smarter.
Because at the end of the day, it’s not just about having the numbers — it’s about knowing how to use them.
Hope to see you there! — Lee
I’ve had more than a few conversations lately with members who tell me, “Yeah, we did a CVC audit a while ago, but I’m not sure we really use it for anything.” Or, “We should probably get our audit done, but it feels like a lot of work.”
Sound familiar? If so — you’re not alone. And that’s exactly why we’re launching a brand-new, 3-part Zoom training series in partnership with our friends at CVC.
We’re calling it “Master Your Circulation Audit and Sell Smarter.” This isn’t just a refresher course. It’s a practical, no-nonsense guide to making the most of one of your most valuable (and free!) MFCP member benefits.
Mark your calendars:
Session 1: Why Your Audit Matters — August 14 at 10:00 AM (CT)
Session 2: How to Get It Done — August 21 at 10:00 AM (CT)
Session 3: Turn Your Audit Into a Sales Tool — August 28 at 10:00 AM (CT)
In these sessions, you’ll learn:
- Why your audit matters (Spoiler alert: advertisers care about it more than you might think.)
- How to get it done without the stress — with simple, clear tips from CVC pros and a fellow publisher who’s been through it.
- How to turn those numbers into sales tools you can use every day to close more deals and boost your revenue.
All sessions are free for MFCP members — and they’re quick, practical, and designed for busy people like you.
Watch your inbox for registration links, and I hope you’ll plan to join us. Even if you’ve been through the audit process before, I guarantee you’ll pick up new ideas to help you sell smarter.
Because at the end of the day, it’s not just about having the numbers — it’s about knowing how to use them.
Hope to see you there! — Lee